Building Enterprise Workflow
An analysis of an IoT (Internet of Things) device manufacturing company, and business workflow improvement tactics.
Introduction
As the IT Director of ManagingEdgeComputing.com, we assist our clients in experiencing the versatility that our IOT devices offer. The devices provide users with access to a variety of services such as alarms, scheduling daily routines, remotely controlling the lights of the house where users can easily pair their mobile devices or even operate it with voice commands, playing music of one’s choice, getting 360 degrees immersive sound, linking voice, calling and messaging directly with voice command, finding the devices linked, providing information on the questions that are asked, making phone calls, and chatting with their love ones, tracking air quality and detecting pollution spikes to reduce pollution exposure, adjusting the temperature of the room by sensing activities to save money, and coming with elegant designs to inform users of smart lighting, tracking individual kitchen appliances to identify one’s taste buds, doorbell Cam to detect any motion nearby with Free 24-hour video recording that captures every moment, Smart Lock that tends to manage the doors without any hassle offering digital keys to access the device remotely to automatically unlock the door upon sensing the user approaching it using Biometric Verification, Remote device activation & clinical support with Real-time active monitoring & reporting, multiple vehicle compatibility, immersing the user into a virtual reality experience with playing games, watching movies, employing impressive graphics with high-performance Virtual Reality, VR Gameplay, two-way talk with live customer support and instant notification on smartphone, real-time tracking and logging, constantly updating device database and much more merely by their voice. These are one of the few IoT devices that aims to simplify the lifestyle. (brsoftech.com)
IoT is a powerful and dependable force that fuels smart city models, which is one of the reasons for the significant investment that it is garnering. As previously said, all of the inventions are good examples of how the Internet of Things is being used for smart home automation. ManagingEdgeComputing.com is getting closer to the day when everything will be networked thanks to the burgeoning IoT technology, therefore investing in smart gadgets for the house will be a profitable business endeavor.
We will discuss further how we provide an unrivaled IoT solution to connect our customers with the new world, as well as collaborate with other enterprises and start-ups to improve existing business workflows such as streamlining operations, improving decision-making, and improving communication and collaboration by leveraging technologies such as cloud computing, Microservices architecture, Bigdata, Customer Relationship Management Systems, Supply Chain Management Systems, Business Intelligence, Data Mining, etc.
Topics Enhancing Business Workflow
Microservices are discrete components that work together to provide a complete solution. Because of the interconnected and interdependent nature of a self-contained system, developing entire applications as a single monolithic structure can be problematic; making changes, deploying updates, or adopting a new technology stack is more difficult for ManagingEdgeComputing.com when our entire system is affected. Service-oriented architecture, which consists of a set of services that communicate with one another inside a system, was the first step away from monolithic development. Microservices architecture emerged to give a more unified, but granular, approach to software development and has been gaining favor with large-scale companies due to the numerous benefits of adopting a microservices strategy.
Big Data has been around for a long, but it has only recently that it has changed the commercial sector. ManagingEdgeComputing.com today understands how to gather the terabytes of data that flood into their operations and use analytics to turn them into meaningful insights. The benefits of big data and analytics have made them a must-have for us trying to maximize our commercial potential. The term “Big Data” refers to an exceptionally high volume of data and data sets that comprise organized and unstructured data from many sources. Because these datasets are so large, typical data processing tools cannot acquire, manage, or process them. Complex big data can be used to address business problems that were previously inaccessible. Often, big data is characterized by the three Vs. — data containing great Variety, coming in increasing Volumes, with high Velocity.
Social media is a kind of internet communication that enables us to communicate with consumers and exchange information in real time. It is critical to understand not just who our target audience is, but also where and how to reach out to them. We understand that social media demands of ManagingEdgeComputing.com vary according on the product, industry, audience, cultural fit, and overall brand goals. Consider that there are currently over 4.2 billion active social media users worldwide (Hootsuite). If we do not include social media in our digital marketing approach, we are passing on a quick, cheap, and effective opportunity to reach nearly half of the world’s population. We can utilize social media to better reach our consumers, build online communities, and advertise our products and services. Social media platforms are continuing to improve their ability to function as digital markets, enticing brands and enterprises of all sizes with new insights and capabilities. In 2022, social media marketing will have all of the tools necessary to meet our customers where they are and provide them with what makes our business distinctive.
CRM is an abbreviation for “customer relationship management.” It is difficult to picture a world without a CRM platform for those who use one. If we want structure and organization, CRM software has the advantage of storing everything relevant to managing our customer interactions — data, notes, KPIs, and more — in one place. It refers to software that assists us in tracking and organizing client contacts. A CRM may also retain essential customer data for us, such as how long a consumer has been visiting our business, comments from sales personnel, what they have previously purchased from us, and more. We may utilize this data to improve our sales and deliver a better client experience. Many CRM applications have been developed by sales executives to provide firms and sales teams with an easy-to-use tool for managing leads from capture to closure. CRM software is now one of the fastest-growing businesses, with a 14.27% growth rate expected from 2020 to 2027, driven by consumer desire for improved customer service, automated interaction, and more nuanced customer experiences. A CRM tailored exclusively to IoT device makers like us might be much more beneficial. (grandviewresearch.com)
Microservices Architecture
Competitive Advantage
To remain competitive, we must be flexible, develop quickly, and strike a good balance between consumer expectations, business demands, and IT agility. Using a microservices-based design to fulfill these aims is a developing trend. All services are detachable under the microservices architecture, and the relationships between them must typically be carefully defined. As a result, it is relatively simple to employ ready-made goods, such as mobile-first solutions, or to outsource certain services to other organizations.
Using ready-made solutions allows us to quickly build critical functionality. Payment Processing, Messaging, and Identity are some of the components that are difficult to construct in-house but offer numerous Software as a Service alternative. Users are increasingly accustomed to a frictionless checkout experience, whether it is offering new payment methods like cryptocurrencies or direct debit payments, or ways to pay through contactless payments like Apple Pay or one-click purchase. Messaging is becoming more bidirectional, and customers are increasingly engaging with businesses via social media, messaging bots, voice-activated AI, and other channels. With mobility, IoT, and smart entities becoming critical components of the digital ecosystem, identity is comprised of many topics, including multifactor authentication, breached password detection, anomaly detection, securing sensitive data such as passwords, and many others, and expecting our engineers to build, manage, and secure all of these is akin to expecting an elephant to win a sprint race, yet can be solved by implementing the microservice architecture. (auth0.com)
Operational Advantage
Even when shifting from monolith design to microservices, all business functionalities are granularly divided into individual micro-applications using the microservices technique. Each may be built, tested, and deployed independently, without having to shut down the entire system or risk losing stability. Using a decentralized development approach, we may quickly test ideas and provide creative solutions to clients ahead of our competition. Furthermore, by elevating teams whose features have been published for production, we may increase responsibility, efficacy, and engagement.
Because applications are made up of several services that communicate with one another, when one fails, the client should be structured to allow its nearby services to continue working as it steps out as gracefully as possible. Because of this better fault isolation, bigger applications are unaffected by the loss of a single module, resulting in improved service availability and an uninterrupted user experience. Using microservices minimizes the amount of effort necessary to discover application bottlenecks. Individual microservices may also be scaled to alleviate bottlenecks, resulting in a better overall user experience.
The publish-subscribe structure at the heart of a microservices architecture enables real-time data processing to provide immediate output and insights. Scaling decisions may be made at a more granular level. Based on smaller, more granular components, we may choose where to allocate resources to suit our scaling demands, allowing for more effective system optimization.
Big Data
Competitive Advantage
Big Data has emerged as the competitive advantage for ManagingEdgeComputing.com in order to surpass its competitors. Among the advantages of big data and analytics are improved decision-making, larger inventions, and product pricing optimization. We may not only keep track of our rivals’ past behaviors, but also examine what methods they are doing right now. Big Data enables more precise client segmentation and more effective product or service customization. Timely analysis of massive amounts of diverse data, as well as real-time monitoring and forecasting of occurrences, have an influence on corporate operations and performance. Website optimization, risk management, social behavior analysis, customer relationship management, streamlining operations for repeat business, product customization, and other factors should be addressed for better decision-making. (techtarget.com)
Big data help us study complex client buying behavior in greater depth, but it can also enhance and widen our understanding of market dynamics. In addition to competitive research, big data may aid in product creation by, for example, prioritizing various client preferences. In truth, big data does not simply help with modern market intelligence; in practically any e-commerce or online market, diversified, ever-changing data drives almost all market intelligence. It takes a lot of effort to find topic areas that are promising for fresh endeavors and experimentation. The many big data techniques and technologies accessible may improve Research & Development, frequently leading to the development of innovative goods and services. When data is cleaned, packaged, and controlled for sharing, it may become a product.
Operational Advantage
Big data may be used to improve all types of business operations. It aids in the optimization of corporate operations, resulting in cost savings, increased productivity, and increased customer satisfaction. Human Resource Management may be improved. We may decrease financial losses and avert possible business hazards by improving fraud detection, risk management, and cybersecurity planning. Improving physical processes is one of the most exciting and rewarding uses of big data analytics. Big data and data science, for example, may guide predictive maintenance plans to decrease costly repairs and downtime for key equipment and systems. Security and other systems at facilities are significantly influenced by other company activities such as staffing and production schedules, which in turn may be influenced by sales cycles and, therefore, by consumer behavior. All of this is brought together by well-integrated sets of big data to assist us in maintaining equipment at the best time.
Big data solutions may increase operational efficiency by allowing us to acquire vast volumes of important customer data through our interactions with consumers and their valuable comments. Analytics may then extract relevant patterns from the data in order to build tailored goods. The technologies may automate mundane procedures and tasks, freeing up important time for people to perform tasks that require cognitive abilities. Big data analytics-based business intelligence solutions are used to examine finances, providing a clearer picture of where our company stands.
Social Media
Competitive Advantage
Social media may be used for advertising, promotional freebies, and mobile applications. Social media can help our business attract customers, gather customer feedback, and build customer loyalty, expand our market reach, conduct market research, and reduce marketing costs, increase revenue by developing customer networks and advertising, developing our brand, recruiting skilled staff, for example, through job networking sites like LinkedIn, increasing traffic to our website and improving its scalability. (business.gov.au)
With more than half of the world’s population using social media, sites such as Facebook, Instagram, or Twitter are obvious locations to reach new and highly targeted potential consumers, hence raising brand recognition. We can introduce our followers to the individuals that make up our firm and demonstrate how current consumers use and profit from our products. As a result, authenticity fosters trust. In turn, trust increases marketing receptivity and promotes new business. And the greatest place to obtain it is on social media.
Whatever sector we are in, social media allows us to create our brand as a thought leader — the go-to source for knowledge on issues connected to our area. Every time a fan or follower logs into social media, we have the option to communicate with them. Things move quickly in the online world, and we cannot afford to fall behind. Keeping a virtual ear is also critical to be aware of what others are saying about our rivals. Tracking rival discussions, for example, may indicate pain issues with their products or services that we may reach out to remedy, potentially attracting new consumers. Monitoring our rivals on social media also means we will be notified when they debut new items, conduct discounts, or share fresh reports or statistics. (hootsuite.com)
Operational Advantage
People who have abandoned things in their shopping carts are excellent prospects. They have already discovered our website, looked through our stuff, and decided what they might desire. Shopping carts are abandoned for a variety of reasons, but someone who has exhibited this level of interest in our brand should not be overlooked. We may offer these potential buyers social media advertising for the precise goods they have explored on our website or placed in the shopping basket by using tracking technologies like the Facebook pixel. Advertisers are predicted to spend more than $56 billion on advertising items on social media by 2022 (Statista).
People expect businesses to be available on social media and to seek out their social accounts for customer support — and almost half of social media users want brands to respond within three hours. If we have the correct tools, social customer service can work alongside traditional customer service. A customer service platform may assist us in responding to incoming inquiries via social media, email, text messaging, and live chat. We may also use social media monitoring to watch what people are saying on social media. When it comes to responding to crises on social media, silence is not an option. Maintaining well-managed social accounts, as well as having a strategy in place, may assist ensure that we are there and ready to interact if the worst happens.
Customer Relationship Management System
Competitive Advantage
A linked CRM strategy enables us to capitalize on the data potential and create a competitive edge. CRM refers to the capacity to build and maintain a 360-degree perspective of the customer, as well as discover and categorize high-value consumers. It can also be organized in such a way that a corporation can adapt to changes in consumer, competitor, or market behavior faster than the competition. A CRM system ideally assists us in improving relationships with existing customers, finding new consumers, and regaining former clients. CRM allows us to view our customers’ preferences, purchase history, interactions, and previous difficulties or complaints. This increased amount of data makes it easier for a salesman to close a deal. CRM may also boost income via upselling and cross-selling.
Modern enterprises, particularly those with data-intensive jobs, demand agile and automated task management. CRM systems are a critical tool for us to decrease administrative expenses and run-on margins that would be unsustainable without software-as-a-service (SaaS) solutions. Lead generation and management are the result of several parts of SaaS systems and are the real data delivered to salespeople. Sales teams will be able to convert quotations, orders, and bills from within the CRM. These straightforward CRM tools simplify communication while eliminating mistakes and redundant data entry. When Sales Managers have access to all scheduled sales activity in our CRM, our sales force will be able to spend more time selling and less time reporting. Clients demand a speedy reaction in this instant-access era, and our CRM should enable access to the real-time corporate information required to be productive from anywhere. (forbes.com)
Operational Advantage
Focusing on the significance of customers is critical for a good operational CRM approach. Scheduling, automated communication, self-service management, progress monitoring, lead sorting, cross-team collaboration, and data processing are just a few examples of common operations across departments in a typical firm. CRM may assist to simplify sales, marketing, and customer support activities across the whole consumer experience.
Sales functionality encompasses the duties of our company’s sales force as they go through a lead list. The team identifies prospects from the leads, which form the sales professionals’ to-do list in order to convert all prospects into purchasing and loyal clients. Marketing entails finding the marketing team on the lead list and determining how to effectively reach them. Service comprises support workers that handle contact and customer interactions on a regular basis to answer inquiries, address issues that arise, and process requests for assistance.
Using a CRM to empower the customer support staff allows them to give consistent, timely, and accurate data. They will look at who complained and what was said on previous phone calls. They will investigate whether the consumer was experiencing any issues, and they have contacted technical support. CRM’s capacity to gather, retain, and transmit data makes it an ideal tool for interdepartmental collaboration. (trujay.com)
Conclusion
Customers and businesses all around the world rely on ManagingEdgeComputing.com to supply and manage consistent, dependable, and high-quality IoT (Internet of Things) solutions. The globe has entered the modern era. This is described as a digital world, where technology rules over humans; without technology, we cannot even envision our life. There are various mechanizations that play a significant role in our lives, but IOT Solutions manufactured and offered by ManagingEdgeComputing.com have made our lives easier and have become a crucial part of our lives and homes. The technology has been created in such a manner that the gadgets may be linked to smart devices and function instantaneously, transforming the house into a smart and sophisticated home. Home electrical lights, air conditioning systems, security alarms, vacuum cleaners, washers, and other appliances are examples of gadgets. When consumers are not at home, mobile applications enable gadgets.
Even though we have the most trained and experienced employees for essential business activities and have equipped our company with cutting-edge technology, business productivity and efficiency are not at ideal levels. To assure process outcomes, it is critical to conduct timely and regular reviews of business workflow performance. Cutting away unnecessary duties in order to adapt changes in company operations, as well as removing repeated tasks in process workflows, are critical elements in improving business operations. For example, we may use CRM to improve product delivery operations through the e-commerce process in order to stay competitive, become more productive, and respond to requests and opportunities with great speed and efficiency. Because of the flexibility and modularization capabilities of the microservice architecture, we were able to streamline the operations for the delivery of the mobile application, providing a goal-driven approach to capturing business potential and creating automated solutions that are simple to design, develop, test, and deploy. We can serve millions of active users and give them with a faultless user experience by utilizing Microservices Architecture. We could improve decision-making to compete more effectively by capturing the terabytes of data that streams into their businesses and applying analytics to transform it into actionable insights. The benefits of big data and analytics include better decision-making, larger innovations, and product price optimization. We could improve communication and collaboration with our customers, suppliers, and alliance partners by utilizing social media, which has evolved from a space for personal interaction to a vibrant marketing channel for businesses like ours to build brand awareness, provide exceptional customer service, acquire leads at a low cost, learn more about our customers, and increase website traffic and search ranking. As the IT Director of ManagingEdgeComputing.com, we believe that our goal is to minimize operating costs while increasing return-on-investment, and that executing automated processes employing microservices, big data, social media, and CRM is the most promising approach to do this.
“The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency.”
- Bill Gates, CEO of Microsoft.
References
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